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Beijing event: Effective Business Writing

This page illustrates all details about the networking event "Effective Business Writing" in Beijing. If you are interested, you can apply via the web link at the bottom of this page.


Beijing Event detail

Organization
BenCham
Date and time
2012-05-23, 9.00 AM
Location
BEIJING: CCIFC Beijing, Conference Room Office Unit C512, Floor 5th, Beijing Lufthansa Center. No. 50 Liangmaqiao Road, Chaoyang District, Beijing 100125
Description
The Benelux Chamber of Commerce is pleased to invite you to a 2-day training on May 23-24:

Effective Business Writing

How much time do you spend writing emails or letters? We can show you how to cut that time in half through knowing how to structure every email you write so you know what to say before your fingers hit the keyboard.

This 2 day course will enable participants to leave with templates structured for different scenarios. Take your work back as well as your templates and share them with your team.

WHO SHOULD ATTEND?
Human Resources, Sales, Marketing, Purchasing and professionals using email and writing letters on a daily basis.

Facilitator: Alistair McArthur

Alistair's ten years experience in China has enabled him to attain an understanding of the China business market and develop his Chinese language skills. He has been involved in business having consulted for companies both in China and abroad, while having been the Sales and Marketing Director in IPS for over two years.

Alistair's energetic and enthusiastic style of training has entertained trainees and made him very popular with his multi-national clients. He has been involved in training companies such as Siemens, Microsoft, Grand Hyatt Hotel and the International School of Beijing.


Course Outline

Day 1 - Technique

Part 1: Approaches to Writing
- KISS and Conjunctives
- Action Writing
- Writing Tools

Part 2: Writing Styles
- Being Positive
- Writing using effective sentences
- Using statements
- Saying what you mean
- Selling your ideas with confidence

Part 3 Using the language correctly
- Using effective adverbs and adjectives
- Transitional structures that improve reading flow
- Writing in specifics

Part 4: Planning a message
- Effective sentence structure
- Using topic sentences
- Overused words
- Using powerful verbs

Close: Assignment and Technique Review


Day 2

Intro: Day 1 Review

Part 5 Effective Writing
- Using E-Mail Effectively
- Enquiries and Replies
- Summarising Concisely
- Tone and Structure
- Structuring with PDA
- Empathizing with Readers
- Reflective Language
- Personalizing

Part 6 Template Building and Assignments
- Requesting information
- Giving good/bad news
- Saying what you can/cannot do
- Apologizing
- Making a strong complaint

Part 7 Business Reports and Proposals
- Structure of short reports
- Drawing Conclusions
- Making Recommendations

Close: Assignment and Course Summary
Official link
http://www.bencham.org/web/B20120412_Effective_Business_Writing.aspx


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